TESTIMONIALS
“Zoe is a very talented and creative marketer and I would highly recommend her to anyone looking for strategic thinking to help develop brand positioning and consumer profiling. Zoe is able to add additional dimensions to a base brief and deliver thought-provoking and challenging recommendations. It was a pleasure working with Zoe and she demonstrated a rare ability to get up-to-speed instantly with a new industry, brand and internal culture.”
John Firth – Head of Marketing & PR Alastair Sawday Publishing
“Zoe is a true professional! Her innovative style, creative flare and excellent aptitude for business makes it a dream to work with her. She has a 'can do' attitude to every challenge that you set her and is always able to come up with something unique that helps to set your business apart from your competition. I wouldn't hesitate to recommend Zoe to anyone.”
Liza Hughes – Managing Director, Why Not? Executive Coaching
“Working with Zoe has given us a much needed fresh outlook on our local marketing. We were bowled over by the level of analysis, market understanding and creative thought that went into providing us with some brilliant ideas for the coming year. Added to that, the quality of her feedback presentation left us in no doubt that it was money well spent”
Sophie Robbins, Resort Sales Manager, Exclusive Hotels
"Zoe is organised, calm, passionate, good-humoured, and empathetic. Her natural instincts for a great idea and love of a challenge mean Zoe is always in touch with the zietgeist. She would certainly be part of my dream marketing team.”
Anthony Worrssam. Experiential Group Head. JC Decaux
“Zoe is excellent and I wouldn't hesitate in working with her again. She has that rare attribute of listening, understanding and then making stuff happen. Match this with her ability to understand how digital is affecting publishing and you have someone with unique and valuable skills.”
Jeremy Hill, Digital Consultant, Henderson Kite
"Zoe has worked on and lead some brilliant campaigns such as ‘The Science of Engagement’ and the recent 'Metro Delivers'. The quality of our trade marketing is one of Metros core strengths, typified by Steve Goodman, MD of Group M, the UK's largest buying agency, saying "you guys do it better than anybody else by a long, long way". A creative operator who fully understands this urbanite brand."
Steve Auckland, MD Metro Newspaper and Associated Free Division
"Zoe has had primary responsibility for digital marketing for the past 2 years. She quickly got to grips with a new area and has shown a great amount of initiative. She led the way on our first online trade marketing campaign - called City Clickers - and the work will continue to have a positive influence on Metro long after she has left."
Jamie Walters, Digital Director, Metro
“Zoe was drafted in at short notice to do a competitor analysis as part of our marketing strategy. The work was impressive - it showed a nuanced understanding of the brand, asked important but testing questions, and gave us a rich seam of ideas to explore. She's deeply personable, slotting in easily and quickly, and brought real energy to project. I'd recommend her without without hesitation.”
Toby Sawday, Managing Director, Alastair Sawday Publishing
The following are anonymous quotes from a 360 Appraisal:
“Zoe is really creative and always up to date with the latest trends and goings on. It’s a really valuable skill and we all definitely benefit from it”
“Zoe’s enthusiasm for her projects is contagious and when she talks about a new initiative or idea people listen”
“She has a diplomatic approach and a friendly disposition which means she is a very effective collaborator who brings others into projects and enables them to contribute effectively”
“Zoe’s role has been really important to Metro’s business success and many of the things she has worked on are greatly admired”
